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The 7 Elements of Impactful Branding and Marketing

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Training by Customized Training Solutions (CTS) Pte. Ltd.

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On-Site / Training

SGD 900.00

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This 2-day hands-on workshop provides an opportunity for you to review your current Brand Identity and Marketing Campaigns, guiding you through 7 crucial steps to bring your brand to the next level – without bursting your budget. Learn the secrets of impactful logos, slogans and copy writing as well as tips on how to manage and utilize your creative agency.

Packed with entrepreneurial energy, relevant examples and interactive activities, this workshop will transform the way you think about your brand and help raise your quality of branding & marketing immediately!

Training Program Objective

Understand the importance of branding and marketing
Leverage on the 7 Elements of branding and marketing
Know how can an effective marketing campaign help you beat your competition
Understand how to position your product/service to be marketable
Learn how to improve your current marketing campaigns without increasing your budget
Know how to engage the right Creative Agency and work effectively with them

Outline

Understanding the importance of Great Branding & Marketing

• What can a strong Brand do for your company?

• How can an effective Marketing Campaign help you beat your competition?

• What is the difference between Sales & Marketing?

• What constitutes great Brand Design and Architecture?

• How do I position my product/service to be marketable?

Leveraging on the 7 Elements of Amazing Branding & Marketing

• What are these 7 Elements and how can they help make YOUR brand more powerful?

• Are there any aspects of your current branding that you should enhance?

• How can you improve your current marketing campaigns without increasing your budget?

• What differentiates amazing logos, slogans and copies from the average ones?

• 8 secrets to fantastic designs and great copies!

• 10 Workable Ideas to kick-start your Marketing / Social Media Marketing campaign

How to engage the right Creative Agency and work effectively with them

• Identify the key Creative Agency partner you want to work with

• Avoiding common pitfalls of mis-communication with agencies

• How to share your goals and vision with your consultant

• Getting the most out of your Creative Agency

Speaker/s

Eugene Seah
Branding Expert/International Trainer

Eugene is Singapore's leading Personal Branding Coach and has spoken at major corporations including GIC, Citibank, Sony, Star Cruises, GSK, ANZ, DBS, Mizuho, BHP Billiton, Western Digital, Singapore Technologies, ERA and many others. He's also passionate about empowering youths and has trained students in tertiary institutions including SMU, SP, NAFA etc.

He's been speaking in several countries including China, Hong Kong, Taiwan, Maldives, Brunei, Thailand, Indonesia, and also been interviewed on several media including TV, radio, newspapers and popular blogs.

His passion is to help entrepreneurs, sales professionals, managers and anyone who wants to succeed, to design a premium Personal Brand to be significantly more outstanding in their respective fields.

"Through the workshop, I learnt how to boost my personal brand and increase my influence. I recommend this to anyone who is serious about growing their business and career."- Bryan Setho, property expert

Clarity. Humour. Value. Honesty.
That's what I love about Eugene Seah.

I highly recommend all my friends to attend any workshop by EugeneSeah.
It is definitely going to be a happy learning experience.- Sam Choo, founder, Singapore Internet Marketers

“I loved the workshop. I learned step by step to craft out a compelling personal branding story that able to connect emotionally with my audience. Thanks Eugene Seah!” – Vincent Soo, relationship coach

“Very inspiring and enriching talk indeed! Learnt about the importance of finding my own story, values and mission so that I can be a champion in an authentic way. Thank you for the privilege of learning much from you guys!” – Jeremiah Han, trainer

“The session is an eye opening and it is very useful for me to differentiate myself from other.

Session is practical and I benefits a lot” – Aaron Ngoh, trainer and coach

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Customized Training Solutions is Asia's leading events services focused on training, conferences and other methods possible on our goal to providing effective and practical learning solutions to enhance your business’ most valuable assets, your employees.

We believe that people are the greatest assets and we are committed to their professional growth. All our training are built to fit according to organization specifications and needs to ensure that these will provide impact and solutions according to their objective.

Customized Training Solutions has been built to provide services to companies, as we understand the importance of education and training for overall business success.

We achieve this as we work in partnership with both clients and trainers to be able to deliver and meet both expectations and goals.

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